Chicago's WZZN, 94.7, has gone through a circular evolution. Initially
they called themselves "the '80s station" but soon discovered that the format
was a novelty that wore off quickly for listeners. So they became "The Zone."
The implied pitch was, "We play alternative, but not that really noisy stuff
they play on Q101." Then they gave up on that, and the only discernible difference
was that the Zone actively courted a female audience while Q101 is indifferent
to that half of the population.
And I thought they had happily carved out that niche until I was listening
today. They claim it's "today's new music first," but it's really just a
trip back to Altera-'80s. They played American Hi-Fi's "The Art of Losing"
which lifts the drum pattern from the Adam Ant theme song "Antmusic" and
quotes the chorus of "Kids in America." Next up was the guitar riff from
the Cult's "Fire Woman." Yeah, it was part of some Foo Fighters song, but
the back-to-back '80s references, coupled with their being the only commercial
station to play Interpol suggests they are reverting to the original game
plan.
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